Apex
Black & Bone
$69
NEW CONSTRUCTION
Apex Shift
Our new AdaptiveMesh™ construction molds to your head shape and springs back. Structured up front, mesh out back, cushioned everywhere it counts.
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Athlete Collaboration
Key × Suay
Sean Silveira Surf Edition
Pro wake surfer Sean Silveira asked for the full run, so every hat in the drop takes his Key patch in a range of colors. Twelve colorways across the Apex, Drift and Nomad. Limited quantities, and gone when they’re gone.
The Drop
Twelve colorways. Pick your hat, then pick your patch color.
Shop by Style
Find Your Fit
Every Suay hat starts with a silhouette. Find the shape that fits your style.
6-panel structured performance cap. Mid crown, curved brim, full-panel build, silicone snapback.
Shop Endurance
6-panel unstructured dad hat. Low crown, curved brim, packable fit, silicone belt closure.
Shop Nomad
5-panel half-structured cap. Relaxed crown, signature rope detail, flat but shapeable brim, silicone snapback.
Shop Drift
7-panel-style structured flat-brim cap. High crown, seamless top, crisp silhouette, silicone snapback.
Shop Horizon
From $59
Two Hats Ship Free
Drift, Toasty, and collab styles start at $59 — add a second hat and your order ships free at $75+.
Fit Technology
The Patent-Pending Silicone Snapback
Our unique snap system delivers a pressure-free fit that adapts to your head, not the other way around.
- No headaches — eliminates pressure points
- Hair-friendly — reduced snagging
- Durable by design — withstands years of wear
- Big-head approved — more room, multiple size options
Why Suay
Why Suay
Premium Materials
Performance fabrics, premium builds
Built to Last
Reinforced stitching throughout
Free Shipping $75+
Fast 3–5 day delivery
Designed in Utah
Mountain-born headwear
Partnerships
Our Collaborations
university
View Collection
University of Utah
Official University of Utah colorways on the Apex. Water-resistant build, precision shaping, silicone snapback.
athlete
View Collection
Key
Sean Silveira’s Key patch on twelve Apex, Drift and Nomad colorways. Limited run.
Fit Finder
Find Your Fit
Four quick questions. We'll match you to the silhouette built for the way you wear it.
The Apex
5-Panel · Structured
Structured 5-panel snapback with a curved brim and a crown that sits slightly deeper than the Endurance — crisp panels that hold their shape through daily wear, with season-tuned ventilation. Our flagship and best-seller: the hat you reach for without thinking.
The Endurance
6-Panel · Structured
Our 6-panel structured performance cap: a mid crown that sits just under the Apex, minimal exterior detail, and a silicone closure that adapts to your head so you're not readjusting mid-run. If your hat takes sweat, sun, and motion, this is the one built for it.
The Drift
5-Panel · Half-Structured
A half-structured 5-panel cap with a flat but shapeable brim and signature rope detail. The crown sits a little more relaxed than the Apex without losing shape entirely — a looser feel with a different, more casual posture.
The Nomad
6-Panel · Unstructured
An unstructured 6-panel crown with a pre-curved brim — soft, crushable, and low-profile. It sits closer to your head than any other Suay silhouette, feels broken-in from day one, and packs flat for travel.
The Horizon
7-Panel Style · Structured · Flat Brim
Our boldest profile: a 7-panel-style structured cap with a flat brim, seamless top crown, and season-tuned ventilation. Full coverage and standout presence — for when the hat is part of the statement.
Step 1 of 5
Fit Finder
Find Your Fit
Four quick questions. We'll match you to the silhouette built for the way you wear it.
How should your hat hold its shape?
How should it sit on your head?
Curved or flat?
Where will it live most days?
Last one — your size
Optional. It helps us point you to the right fit the first time.
Wrap a soft tape just above your ears and eyebrows. Most adults measure 21–24 in (53–61 cm).
Your match
